- video content
- User interest and participation
- Video Content Components
- Keywords
- Video Title
- Video description
- video tags
- video transcript
- channel authority
- content delivery
An overview of SEO in 2015
Website design By BotEap.comThe algorithmic changes that have been happening in the internet landscape recently come as no surprise to the countless number of SEO professionals. For the novice marketer who is in the process of starting their online marketing career, these changes can be quite confusing.
Website design By BotEap.comDelighted
Website design By BotEap.comHowever, for those who have been in the SEO business since its inception, when content was vital and search engines didn’t have to fight spam, getting a good ranking essentially meant putting good content on the web. The concept was simple, but it required some work and creative techniques, since quality content that benefited users was needed for a blog to reach the target audience.
Website design By BotEap.combacklinks
Website design By BotEap.comWhen backlinks emerged, they became a top ranking factor, and while the intention was good, it managed to create a wave of automated gray hat utilities to spam thousands of backlinks, hoping to exploit a loophole. in search. engine algorithms.
Website design By BotEap.comGoogle
Website design By BotEap.comFor people who see SEO from this point of view, the old days are long gone. With Google’s Penguin and Panda now standing guard on the web against spam and botched content, backlinks can essentially be harmful to a blog or website. Then it may be because you’re wondering how SEO can be achieved these days, even with Panda and Penguin keeping an eye on you. The answer is simple: go back to basics.
Website design By BotEap.comThe basics
Website design By BotEap.comWhen you create marketing content, think about it on a personal level; As a user, what would make the content worth reading? What would be the attraction? Does it contain information and details that are valuable, or is it just an entertaining but meaningless piece? Obviously, SEO components that take into account the entire search engine ranking equation should also be considered.
Website design By BotEap.comAutomation
Website design By BotEap.comThis article is to help readers and SEO professionals understand that the changes happening right now in SEO are primarily geared towards bringing us into a time when content truly is king. Gone are the days of shoddy blog content and spammy automated backlinks. The use of automated tools to create links is expected to disappear soon enough.
Website design By BotEap.compromotional videos
Website design By BotEap.comThe same values now apply to SEO videos. Regardless of whether you choose to host the video on a professional hosting platform or through YouTube, the SEO building blocks mentioned above still play a vital role in getting your video found by viewers. After proper keyword research, they should be included in the video title and description. Find the time to properly transcribe the video or enlist the services of someone to complete this task. Uploading the text version is a must as it will offer a significant chance of the video appearing in the SERPs.
Website design By BotEap.comTips for YouTube SEO