Google algorithm updates you need to know

Website design By BotEap.comGoogle is one of the most used search engine platforms that continually updates its algorithm so that the user is satisfied in the best possible way. These changes can have a positive or negative impact on your search ranking depending on how you use them in your strategies. For those updates, take a look below.

  • Panda: It takes action primarily to assign the content quality score to a web page, further affecting the ranking of your particular web page. Its main objective is to stop the ranking of sites that have poor or plagiarized content on your website.
  • Penguin: Another on the list is Penguin, which is primarily designed to capture the sites that are sending spam. It operates in real time, which ensures faster penalties and less recovery time.
  • Hummingbird: This is an important algorithm used to add more meaning to the query as a whole. It ensures the ranking of your website, even if it does not contain the exact words that the search entered.
  • Dove: It is mainly used to increase the ranking of the local list in general search results. This ranking can also affect the search results displayed on Google Maps, as it uses location and distance as a key factor.
  • Mobilegeddon: This is primarily used to ensure that your website is mobile friendly and if it is not, it may affect your web ranking. Give priority to all those websites, which can work smoothly on all responsive devices.
  • Opossum: The main goal of this algorithm is to ensure that all local results can vary more depending on the location of the search engine. In short, it shows all local results, increasing your ranking for similar queries.
  • Fred: Its main objective is to target all those websites that violate the Google webmaster guidelines. Such websites include more than enough ads, poor or potentially plagiarized content, and poor user benefits.
Website design By BotEap.com The main reason for each and every Google algorithm update is to clear up a customer’s confusion and provide the best experience. And for that reason, they are continuously updated for the satisfaction of their customers. In case you are not knowledgeable enough about them and SEO your website without any information then it can affect your web ranking and will not give you results. Therefore, you should consult an experienced and trusted SEO company around you who takes care of your project and is aware of all current changes.

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