5 Easy and Effective Christmas Marketing Ideas for Your Business

Website design By BotEap.comIt seems that, at least in the US, the holiday season is starting earlier and earlier, with holiday cards taking up most of the card section of any store right after Halloween (if not before!).

Website design By BotEap.comAnd while it annoys me to listen to Christmas music on the store’s speakers while I’m shopping for my daughter’s Halloween costume (because by the time Santa visits, I’m pretty tired of dreaming of a “white Christmas”), when it comes to planning how to market for and during the holiday season for my business, it’s almost never too early.

Website design By BotEap.comOne of Client Abundance’s mantras is “Giver’s Get,” in the sense that you are giving from a place where you have no expectation of receiving anything in return.

Website design By BotEap.comWhat follows are 5 ways you can give in your business, feel really good about it, and reap the rewards of the Universe.

Website design By BotEap.com1. Thank your clients and clients.

Website design By BotEap.comAn obvious thing to do on Thanksgiving is to show your gratitude to your current customers and to customers for your business. But you might be surprised how few business owners actually take the time to do this.

Website design By BotEap.comIt could be something as simple as expressing your thanks in a short email. Or you can send a thank you card in the mail. Or I could go one step further and do what I’m doing this year: send a postcard expressing my gratitude with a link to a special free gift for my clients and VIP clients.

Website design By BotEap.comTaking the time to say thank you goes a long way toward deepening that all-important relationship with your current customers and clients. If you don’t do anything else this holiday season, at least do this.

Website design By BotEap.com2. Give your ezine list a gift.

Website design By BotEap.comYour ‘pot of gold’ in your business in your email list of customers and prospects. You should always treat them well, but at least once a year, offer them a gift, no strings attached, just because…

Website design By BotEap.comThis year, I’m offering my second annual 12 Days of Christmas series to my ezine subscribers, where they’ll receive something of value that will benefit them in building their business once a day for the 12 days leading up to Christmas. This was a huge hit last year, and it was great for me to find something new every day.

Website design By BotEap.comHowever, you don’t have to offer 12 gifts. Just one will work great too.

Website design By BotEap.com3. Give a vacation coupon.

Website design By BotEap.comAs a gift to your list and to increase your income, why not offer a coupon for one or more of your offers? You could offer a 2-for-1 coaching session, or a 20% discount on one of your ebooks or e-courses, or you could offer a special price for the month of December on just one of your programs.

Website design By BotEap.com4. Give your affiliates a gift.

Website design By BotEap.comYour affiliates are also one of your biggest assets in your business. Show your gratitude to the people who have chosen to join your ‘sales force’ by increasing their commissions for the holiday season.

Website design By BotEap.comIdeally, your commission rate should be at least 25%. Why not reward them even more for promoting your offers by doubling their commissions to 50%?

Website design By BotEap.com5. Give yourself a gift.

Website design By BotEap.comAnd don’t forget about yourself! If you haven’t done so yet, hire a virtual assistant now to help you enjoy your vacation more. You’ll be so glad you did and you’ll never be a lone ranger again!

Website design By BotEap.comI would like to invite you to choose at least two of these ways to donate in your business to implement this holiday season.

Website design By BotEap.comCopyright (c) 2006 Alicia M Forest and ClientAbundance.com

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