Affiliate Marketing: What Products to Promote?

Website design By BotEap.comWhen you start to think of all the affiliate products in the world that can be promoted, it can seem a bit overwhelming. What type of product should I work with?

Website design By BotEap.comThere are two main options here:

  1. digital and
  2. Physical
Website design By BotEap.com Each type comes with its own set of pros and cons, and it’s best to take a look at all the data before deciding which one you want to promote.

Website design By BotEap.comdigital products

Website design By BotEap.comThese are information-related products and services that can be found online. These include e-books, software, videos, and audios that the customer has immediate access to after purchase. ClickBank is among the most popular marketplaces to sign up for and promote these products.

Website design By BotEap.comAdvantages of digital products

  • Easy to set up accounts and start promoting
  • There is no need for the customer to wait for the product to be shipped.
  • Higher commission percentages (50% or more) are usually offered.
Website design By BotEap.com Cons of digital products

  • Product owners can disappear or take their sales page offline at any time
  • Refunds are typically higher for digital products
  • Those with email lists tend to have a better chance than the competition.
  • It can be harder to convert browsers into buyers
  • Can be paid weekly or fortnightly
Website design By BotEap.com physical products

Website design By BotEap.comThese are all things you can buy at Walmart or another retailer. With physical products, you can promote many different products within the same niche. Most of your readers will be looking for reviews on these products, so they will be ready to buy once they can make the right decision.

Website design By BotEap.comFor physical products online, many people choose the Amazon Affiliate Program.

Website design By BotEap.comAdvantages of physical products

  • Lots of options and niches to choose from
  • It can be more reliable to work with large companies than owners of digital products.
  • Fewer refunds or returns
  • Most of those looking for physical products are already in the market to buy
  • Higher commissions when high-priced items are promoted
Website design By BotEap.com Cons of physical products

  • Lower commission percentages (usually 5% to 10%)
  • Difficulty promoting these products without a website
  • Usually takes longer to receive payment
Website design By BotEap.com The verdict

Website design By BotEap.comMost affiliate marketers find it a good idea to promote both physical and digital products. Many niches will allow for information products as well as tangible goods, so why not give your readers the option of having everything they need as well as the right information to solve their problem?

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