2, title tag optimization
3. Meta tag optimization
4, URL structure
5. Content of the page
6, important HTML tags
7, anchor text optimization
8. Image optimization
9.H card integration
10, Optimization of Robots.txt
11, XML sitemap creation and submission Website design By BotEap.comWhere I will explain the first three things and the rest in the next article Website design By BotEap.comKeyword research and analysis Website design By BotEap.comIdentifying the best and most suitable keywords for your business (website/blog) is the first and most important integral part of on page optimization and represents the overall success of search engine marketing. Website design By BotEap.comIf you are running a “Gift Shop” then your website obviously talks about your Gift Shop, location, products, services and more. So what you have to do is identify the search term related to your niche. There are many keyword tools available online to find your keywords, but I am confident that the Google keyword tool only finds your target keywords and will help you provide more suggestions and search volume for each keyword you choose. . Website design By BotEap.comTitle tag optimization Website design By BotEap.comOnce you’ve identified your targeted keywords with your target audience in mind, you need to optimize for those keywords in each page title. A title tag should be short and at the same time readable by search engines and visitors. Make sure your title tag is unique and not the same as your competitors. Website design By BotEap.comThings to consider: Website design By BotEap.comThe length of the title tag must be 70 characters and more than that, search engines will display an ellipsis (…) to indicate that extra characters could not be added to the title tag. Website design By BotEap.comPlacing your targeted keywords in the title tag is the most important thing, since search engines give priority to title tags first. Website design By BotEap.comIt is recommended and mandatory to place the keywords in the Titles and body of the content. It is explained in the next part. Website design By BotEap.comMeta tag optimization Website design By BotEap.comMost people consider the meta description not that important, but you can’t easily ignore it because it explains the entirety of your website. When people searched for your keyword and if your website appears, this small piece of text will act as a sales snippet. Website design By BotEap.comThe meta description must be 250 characters long and must contain your keywords. Make sure it is readable and does not confuse your visitors and search engines. Website design By BotEap.comMeta Keywords is the place where you can list all the keywords that the page contains.