Don’t let your audience guess or assume about you. Make sure your listing details communicate enough facts. Try to provide all the information that GMB requests. Website design By BotEap.comIf you just entered NAP (Name, Address, Phone) on your listing and expect wonders to happen, let me tell you, this is a complete waste of time. Website design By BotEap.comAlso, Website design By BotEap.comMake sure the information you entered on the listing is EXACTLY THE SAME as on your website. Website design By BotEap.comInconsistencies in information will negatively affect your search ranking. Website design By BotEap.comgoogle-my-business2 Website design By BotEap.com2) Check your listing (if you haven’t already)
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You can also add videos. Videos must be: Website design By BotEap.com30 seconds or less
100MB or less
Resolution of 720p or higher
Unlike images, videos are not ‘must haves’. However, adding one will make you stand out among other businesses. Website design By BotEap.comCreating a video will not require any additional equipment or any video editing software. Just pick up your smartphone; take, save and share the video. This video must be taken at your location. All commercials or advertising videos will be removed. Website design By BotEap.com9) Add posts to share business updates
Google launched its ‘POST’ feature on all businesses in 2017. With this feature, you can post updates and offers to your listing. You can announce the latest offers, share updates on new products/services or any special events for free. Website design By BotEap.comGoogle Posts allows you to add text, photos, gifs, and even call-to-action buttons like ‘Buy’, ‘Sign Up’, ‘Learn More’, ‘Get Offer’, ‘Book’, etc. Website design By BotEap.comYou can create posts only after you have verified your Google My Business account. Website design By BotEap.comHowever, Google My Business posts disappear after seven days unless you set a shorter time period. Therefore, be time specific as you craft your post. Website design By BotEap.comConclusion:
Google My Business presents your business information to potential customers. It gives you the opportunity to interact with your customers. Website design By BotEap.comNot optimizing your Google My Business listing is like not opening the door to a customer who comes knocking on your door. Website design By BotEap.comIt’s an opportunity! Website design By BotEap.comLocal SEO takes time, but it can pay you big. On top of everything, it’s FREE! Website design By BotEap.comIf you need help with your local SEO or want to optimize your Google My Business listing, you can contact us.