What is SEO: an overview

Website design By BotEap.comEvery time you do research on a search engine, it automatically gives you thousands of sites you can go to. And have you ever wondered how search engines decide which one goes first in the results they give you? And why does this particular site rank higher than others? This is due to the very powerful technique called SEO. So what is SEO?

Website design By BotEap.comSEO or search engine optimization is a way or technique that helps search engines (like Google) to find and rank a certain website higher than the millions of websites you can find on the internet. Basically, it’s all about optimizing your websites/blogs so that when someone did some research on a certain keyword on a search engine, your site will appear at the top of the list. And SEO also means getting a lot of traffic or getting more people to see your site.

Website design By BotEap.comWhat is SEO again and how does it work? SEO is also a practice of improving the internal and external aspects of your website to ensure its visibility on all search engines. It is achieved by optimizing some section in the “HTML” coding of each page. But there are several ways or methods on how a website should be optimized, and it will depend a lot on the type of site, content, purpose, and competition. On the other hand, general search optimization largely depends on the proper use of keywords that describe the content of a website. Keywords must first appear in the title section of your page. They should also appear in the section where the page is accurately described by repeating the keywords. You should also remember that each page title should use one or more unique keywords to ensure maximum search engine optimization. The use of keywords is very essential for SEO because it is what drives traffic to your website.

Website design By BotEap.comThe most important keywords should be used substantially in the first two paragraphs of the page content and should be scattered throughout the body. Other tricks to help make search engine optimization work are naming image files and keyword anchors. Anchors are references to other pages within the site or, in other words, cross links.

Website design By BotEap.comSEO is really a powerful tool to get high traffic for your website among any other site available on the internet. It also gives you more exposure for your business and more chances to sell your products or services. SEO is really a must for you to be successful in internet business. There are several online tutors that will help you optimize your own sites. You just have to look carefully for the ones that will give you more knowledge about SEO. This is what SEO is all about.

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